Mission And Vision

In 1956 our founder, William E. Walker, never sought to own control of any station.  Instead, associate with ”capable ambitious people who have been encouraged to acquire a stock interest, so we are always working together for a station’s welfare, knowing that a station serves it’s community well, it is bound to profit accordingly.”

The whole of Mid-West Family is greater than the sum of its parts. We are focused on fostering relationships with our communities, our listeners, and our advertisers.

In addition, we will grow people in each market with an eye toward potential market expansion in the future.