That quote was from “The Breakfast Club,” the iconic John Hughes movie from 1985. So what do Jeff Bender, Richard Vernon or Claire Standish have to do with a blog about Millennial Marketing? That quote embodied the spirit of the youth at the time. “An often-overlooked reality is that most leaders of major corporations grew […]
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Remember Herb Tarlek? You know…the advertising sales guy from “WKRP In Cinncinnati?” Back in the day, if you wanted to “buy” advertising, you needed to do it from an ad guy. The media sales rep. Didn’t matter if it was radio, television, newspaper or outdoor, the process started and ended with your “rep.” I have
You Don’t Need Herb Anymore Read More »
Recognize this? Yes, some may see the Olympic circles. By the way, in case you were wondering…the Olympic circles represent the five continents of the world, united by Olympism. I see Talent Circles. Back in 2010, I created a start-up digital marketing company financed in large part by an iconic broadcast group. I had to
It is 2020. There are no more excuses for a business not to be active on social media. It is a free (to sign-up and create an account) tool for your business and is a great way to reach potential customers every single day while also giving them an easy way to search for your
How to Make Your Brand’s Social Media Stand Out from the Competition Read More »
Ahh…Don Draper. Now he was an Ad man. Remember those days? Imagine not having a clue what your brand stood for? What your brand meant? Hell, you probably didn’t even know your business was a brand. You walked into the “Ad Exec’s” office and he sold you a concept. It was creative. It made sense.
Buying Ads or Building Strategy Read More »
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